This past weekend celebs flocked to Los Angeles in order to celebrate one of the biggest seasons in Hollywood, Awards Season! What better way to prepare than at the Colgate Optic White Beauty Lab at Sunset Plaza?!
The gorgeous house overlooked the Hollywood Hills and attendees were in ultimate relaxation as they received complimentary beauty services. SculpSure provided demos of their FDA-cleared, non-invasive, light-based body contouring treatments that help achieve a natural looking, slimmer appearance. LumaBella provided hair styling to get a refined, red carpet-ready looking using their technologically advanced tools including the Cool Mist Straightener, Pure Performance Styler, Pure Power Dryer and Keratin Dual Touch. Celebs, media, and influencers also achieved visibly whiter smiles, in addition to top stylists and make-up artists showcasing this seasons hottest looks.
Jaime King was one of the first to arrive at the Colgate® Optic White® Beauty Lab for a day of pampering. The actress arrived in high spirits styled in a pleated yellow skirt and knitted sweater as she made her way through the packed house, stopping at the Colgate® Optic White® Beauty Lab to learn more about the power of Colgate® Optic White®. The “Hart of Dixie” actress was overheard mentioning how much she loves using the Colgate® Optic White® toothpaste as part of her daily beauty routine.
Jaime King, Jesse Metcalfe, Casper Smart, Sydney Sierota, Laysla De Oliveira, Lyndon Smith, Victoria Konefal, Mohogany Lox, Montana Tucker, Stephanie Charles, Alessandra Torresani, Courtney Turk, Brett Zimmerman, Renee Olstead, and many more were in attendance.
Attendees left feeling relaxed and refreshed while donning brighter smiles ready to take on the big evening!